Facebook created its first Facebook smart glasses also called Facebook ray-ban smart glasses in partnership with Ray-Ban maker EssilorLuxottica. They allow wearers to listen to music, take calls, or capture photos and short videos and share them across Facebook.
Facebook launched this on Thursday with an aim of offering true augmented-reality spectacles. These glasses were created in partnership with Ray-Ban maker EssilorLuxottica. Their features include listening to music, taking calls, or capturing photos and short videos. This also includes sharing them across Facebook’s services using a companion app. Facebook stated that these glasses line, referred to as “Ray-Ban Stories,” would start at $299.
Facebook first smart glasses- Facebook ray-ban smart glasses
This social media giant Facebook reported revenue of about $86 billion in 2020. It makes most of its money from advertising. But recently with advancements, it has invested heavily in virtual and augmented reality developing hardware such as its Oculus VR headsets. It is also working on wristband technologies to support augmented reality glasses.
The chief scientist of Facebook said last year that the company was five to 10 years away from being able to bring to market “true” AR glasses “.
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Major tech-driven firms like Amazon.com Inc, Alphabet Inc’s Google, Microsoft Corp, Apple Inc, and Snap Inc have already developed various smart glasses products. Google also offered Google Glass but that proved difficult to sell to consumers because of the high prices and design issues.
Snap, which launched its smart Spectacles in 2016, launched AR glasses this year but they are not available for sale and are available only to AR creators. Snap’s CEO, Evan Spiegel, said in 2019 that he expected it would be a decade before consumers widely adopted AR smart glasses.
Mark Zuckerberg, recently announced that Facebook was setting up a team to work on building the metaverse. It is a shared virtual environment that will be a successor to the mobile internet.
Facebook, has been criticized by the trollers for its handling of user data said on Thursday. But this new smart glasses product is different. Facebook will not be able to access the media used by its smart-glasses customers without their consent. The company also said it would not use the content of the photos or videos captured using the glasses. Also, no personal data of the users will be stored in the Facebook View app for personalizing ads.